Times are tough for the current generation of radio presenters in Eastern region. As the saying goes, desperate times call for desperate measures. Due to this saying and the hardship of the economy, brands are using their faces and brands to escape being embroiled in dire financial crisis and that’s exactly what we spotted a popular radio presenter doing on the streets of Koforidua.
Popular radio presenter, DJ Police of Bryt 99.1 FM has been spotted in new photos hawking on the streets of Koforidua selling water,drinks and other stuffs.
The photos have been trending since they hit the internet on Wednesday and there had been concerns from his fans over what was really happening.
We later approached DJ Police to find out why he abandoned his radio job to sell on the Street and he said “I’m still doing radio just that i can’t depend mainly on radio so I have to try other fields, I’m not selling sachet water as reported but rather pushing a new product with my brand. The name of the product is “Natu Prekese Drink” and I can tell you that Sales have gone up after supporting and selling the drinks with my brand, I will encourage colleagues to support and push good products with their brands to help grow companies in their regions” says DJ Police.
DJ Police is a drive time host on Joy Industries Bryt 99.1 FM in Koforidua.