Connect with us


Musician Sugarboidheen’s New Song “IRE” Goes Viral with #IREChallenge on Social Media



Half Nigerian and Ghanaian Islamic musician Sugarboidheen has released a new single titled “IRE,” which means “goodness and mercy” in Yoruba, one of the country’s major languages.

The song is gaining traction due to The song’s positive message and catchy beat which have made it a hit among Nigerians and Ghanaians of all backgrounds, Sugarboidheen’s “IRE” is a soulful and uplifting song that encourages listeners to have faith in God and trust in his plan.

The lyrics are in Yoruba and English, making it accessible to a wider audience. Sugarboidheen’s new song “IRE” and the associated challenge are a testament to the power of music to uplift and inspire people. and the challenge has become a popular way for people to come together and spread joy and positivity. Check out the song here

The “IRE” challenge involves participants recording a short video of themselves dancing or lip-syncing to the song and posting it on social media with the hashtag #IREChallenge , Follow and Tag 🏷 @Sugarboidheen on your video upload , #IREchallenge has become popular among Nigerians and Ghanaians because participants are taking away 10,000 Naira. We’ve seen many videos featuring people of all ages and backgrounds dancing to the catchy tune.

Also there’s a music video for “IRE” that features Sugarboidheen singing in a mosque, surrounded by worshippers. The video is simple yet powerful, emphasizing the message of the song……Sugarboidheen, whose real name is Nurudeen Olayinka Ibrahim , is a rising star in Nigeria’s Islamic music scene. He started singing at a young age and has released several songs over the years… In a recent interview, Sugarboidheen said that he was inspired to write “IRE” after witnessing the challenges and difficulties faced by people around him. He wanted to create a song that would uplift and inspire listeners, reminding them to have hope and faith in difficult times…..

The “IRE” challenge has been embraced by Nigerians and Ghanaians of all faiths, with many people praising the song’s positive message and catchy beat. It is a testament to the power of music to bring people together and spread joy and positivity.

[download-attachment id=”55717″ title=”DOWNLOAD”]